Ventures
Narratives
Going from an ideas to a clear brand and product prototype.
Going from a prototypes to a beta launch.
Going from beta to full launch, and early customer growth.
Capturing founders' purpose, thinking and motivations.
Aligning ventures with their message, mission and audience.
Forming the guidelines to grow teams and audiences.
Reframed byMUSTARD
Conversations and content in which we explore topics with the intent of reframing the current thinking about ventures, initiatives and brands.
/ Podcast
How is creativity being leveraged to connect sports and brands with…
Crystal Palace F.C. recently appointed Kenny Annan-Jonathan as their creative director: a first for a British Premier League team and an trend emerging in sports. In this Reframed episode, we discuss the changing…
/ Article
Is ChatGPT really groundbreaking, and could it change our human…
Open AI's ChatGPT and other AI models will almost certainly change the rhythms that we humans have become accustomed to over the last few decades. However, we must remember that it will not change us as humans, unless…